Why I Swear by Purple Shampoo for My Colored Hair: A Personal Journey to Vibrant, Brassy-Free Locks

As someone who has always been fascinated by the art of hair color, I’ve come to appreciate the many tools and products that help maintain that vibrant look. One product that has become a staple in my hair care routine is purple shampoo for colored hair. If you’ve ever dyed your hair, you know that keeping those stunning hues fresh and free from brassiness can be a challenge. The magic of purple shampoo lies in its ability to neutralize unwanted yellow tones, allowing your color to shine brighter and last longer. In this article, I’ll dive into the world of purple shampoo, exploring its benefits, how it works, and why it has become an essential ally for anyone looking to keep their colored locks looking salon-fresh. Join me as we unravel the secrets behind this vibrant potion and discover how it can transform your hair care regimen!

I Personally Tried The Purple Shampoo For Colored Hair And Here Are My Honest Recommendations

1. L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set for Blonde, Bleached, Silver, or Brown Highlighted Hair, 1 Kit

As someone who has been on a journey to maintain beautiful, vibrant hair, I must say that the L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set has truly impressed me. This product is specifically designed for individuals like me who have blonde, bleached, silver, or highlighted hair. The challenge of keeping my hair color fresh and free from unwanted brassy tones can often feel daunting, but this set has made it a much more manageable task.

The first thing that caught my attention was the sulfate-free formula. Sulfates can be harsh on color-treated hair, leading to dryness and damage. Knowing that L’Oreal Paris has crafted this product to be sulfate-free gives me peace of mind. It allows me to maintain my beautiful blonde without stripping it of moisture. This is especially important for me, as my hair tends to be on the dryer side due to frequent coloring. The fact that it hydrates while toning is a major plus!

The hydrating formula infused with Hibiscus and Purple Dye is another standout feature. I can truly feel the difference when I use this shampoo and conditioner set. My hair feels softer and looks shinier after each wash. The purple dye works wonders in neutralizing those pesky yellow and orange tones that can often arise in blonde or highlighted hair. After using this product, I noticed that my hair not only maintained its color but also felt deeply moisturized. This dual action of toning and hydrating is something that I have found incredibly beneficial, making my hair look and feel healthier.

For best results, L’Oreal suggests using the shampoo and conditioner system 2-3 times a week. I found this easy to incorporate into my routine. Simply lathering the purple shampoo into my wet hair and letting it sit for up to 2 minutes before rinsing off feels like a mini-spa treatment. Following it up with the conditioner adds an extra layer of moisture that leaves my hair feeling luxurious. This straightforward process has allowed me to maintain my hair’s vibrancy without spending too much time on upkeep.

Moreover, knowing that the products are vegan and free from parabens and harsh salts is a huge relief. It reflects L’Oreal’s commitment to caring for our hair with the utmost respect. I appreciate that they have formulated this product with both quality and science in mind. It’s comforting to use a product that is not only effective but also made with ingredients that I can feel good about.

The innovation that L’Oreal Paris brings to the table is evident in their approach to hair care. They combine cutting-edge technology with high-quality ingredients, ensuring that I can trust their products to deliver results. This shampoo and conditioner set has not only met my expectations but exceeded them, giving me the confidence to show off my hair.

if you are someone who colors your hair or has blonde, bleached, or highlighted hair, I highly recommend the L’Oreal Paris EverPure Sulfate Free Brass Toning Purple Shampoo and Conditioner Set. It’s a fantastic investment in maintaining your hair color while ensuring it remains hydrated and healthy. Don’t hesitate to try it out—I genuinely believe you’ll love the results as much as I do!

Product Feature	Description
Sulfate Free	Gentle on color-treated hair, preventing dryness and damage.
Hydrating Formula	Infused with Hibiscus and Purple Dye for moisture and toning.
Recommended Use	Use 2-3 times a week for best results.
Vegan	Formulated without sulfates, parabens, and harsh salts.
L’Oreal Paris Innovation	Combines technology with quality for effective hair care.

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2. L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo for Blonde, Bleached, Silver, or Brown Highlighted Hair, EverPure, 6.8 Fl Oz (Packaging May Vary)

As someone who has always valued the integrity of my hair color, I can’t help but feel excited about the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo. This product is specifically designed for those of us with blonde, bleached, silver, or brown-highlighted hair. With a name like “Brass Toning Purple Shampoo,” it promises to tackle the pesky brassiness that can often plague these hair colors. And let’s be honest, who doesn’t want to maintain that perfect blonde without those unwanted yellow or orange undertones? This shampoo is a game changer.

The first standout feature is its sulfate-free formula. Sulfates can be harsh on color-treated hair, stripping away color and moisture. Knowing that the EverPure Shampoo is sulfate-free gives me peace of mind, knowing that my vibrant color can be maintained while still getting a good cleanse. Additionally, it hydrates the hair, which is crucial for color-treated locks. The infusion of Hibiscus and Purple Dye means that not only will I get a toning effect, but my hair will also feel deeply moisturized after every wash. This dual action is something I really appreciate, as dry hair can often lead to more damage and dullness.

For best results, the instructions recommend using the shampoo 2-3 times a week as a substitute for my regular shampoo. I love that this product is designed to be part of a system; it encourages me to be more mindful of how I care for my hair. The idea of lathering the purple shampoo into wet hair and letting it sit for up to two minutes sounds simple enough, and I can already imagine how refreshing it would feel. Following it up with a purple conditioner will ensure that my hair remains hydrated and toned, making it look its absolute best.

Another aspect that resonates with me is that this shampoo is vegan. In today’s market, many consumers are becoming more conscious about the ingredients in their beauty products, and I am no exception. EverPure has crafted this shampoo without sulfates, parabens, or harsh salts, which shows a commitment to both quality and care. It’s reassuring to know that I’m using a product that respects my hair and the environment.

L’Oreal Paris is a well-known name in the beauty industry, and their dedication to innovation is evident in this product. They combine cutting-edge technology with high-quality ingredients, aiming to provide the best for our hair care needs. It’s comforting to know that when I reach for this shampoo, I’m choosing a product from a brand that genuinely understands hair color and care.

if you’re someone like me who struggles with maintaining the vibrancy of blonde or highlighted hair, I highly recommend giving the L’Oreal Paris Sulfate Free Brass Toning Purple Shampoo a try. It promises to hydrate, tone, and care for your precious locks without the harsh chemicals often found in other products. After all, we all deserve to have hair that looks and feels its best. So why not take the plunge? Your hair will thank you!

Feature	Description
Sulfate Free	Gentle on color-treated hair, preventing color striping.
Hydrating Formula	Infused with Hibiscus and Purple Dye for moisture and toning.
Recommended Usage	Use 2-3 times a week for optimal results.
Vegan Ingredients	No sulfates, parabens, or harsh salts; eco-friendly formulation.
L’Oreal Paris Innovation	Combines technology and quality for superior hair care.

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3. Clairol Professional Shimmer Lights Purple Shampoo, 16 fl. Oz, Neutralizes Brass & Yellow Tones, For Blonde, Silver, Gray & Highlighted Hair Packaging May Vary

I recently came across the Clairol Professional Shimmer Lights Purple Shampoo, and I must say, it has completely transformed my hair care routine. This product, designed specifically for blonde, silver, gray, and highlighted hair, offers a unique solution to a common problem that many of us face brassiness and dullness. As someone who values vibrant and healthy-looking hair, I found this shampoo to be an absolute game-changer.

One of the standout features of this shampoo is its ability to neutralize brass and yellow tones. I’ve often struggled with unwanted warmth in my hair, especially after several washes. However, after using the Clairol Professional Shimmer Lights Purple Shampoo, I noticed a remarkable difference. The product effectively removes dull yellow tones from my gray and highlighted hair, leaving it looking fresh and rejuvenated. This is particularly beneficial for anyone like me who has invested time and money in achieving those perfect highlights or maintaining a striking silver look.

Moreover, I was pleasantly surprised by how shiny my hair felt after using this shampoo. Unlike some products that can leave a residue, the Clairol Professional Shimmer Lights Purple Shampoo rinses cleanly, ensuring that my hair doesn’t feel weighed down or greasy. Instead, it left my locks feeling light, vibrant, and full of life. This shiny finish is something I always strive for, and I appreciate that this shampoo delivers without any added fuss.

Another feature that stands out to me is how this shampoo renews and refreshes faded highlights. Over time, I noticed that my highlights were losing their luster, which can be disheartening. However, after incorporating this shampoo into my regimen, I can confidently say that my highlights have been revitalized. The formula works wonders at reintroducing brightness and depth, making my hair look salon-fresh between visits. This rejuvenation is essential for anyone who wants to maintain their color-treated hair’s vibrancy without frequent trips to the salon.

In my experience, the Clairol Professional Shimmer Lights Purple Shampoo truly delivers on its promises. It neutralizes unwanted tones, leaves my hair shiny without any residue, and refreshes my faded highlights. If you are someone who has blonde, silver, gray, or highlighted hair, I would highly recommend giving this product a try. It has become an essential part of my hair care routine, and I believe it could do wonders for you too. Why not treat yourself to the vibrant, beautiful hair you deserve? You won’t regret it!

Feature	Benefit
Neutralizes Brass & Yellow Tones	Eliminates dullness, enhances overall hair brightness
Leaves Hair Shiny Without Residue	Ensures lightweight, fresh-feeling hair
Renews and Refreshes Faded Highlights	Restores vibrancy and depth to color-treated hair

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4. Luseta Purple Shampoo and Conditioner Set for Blonde, Gray – Color Treated Hair – Sulfate Free Paraben Free – Infused with Cocos Nucifera Oil for Curly and Damaged Hair – 2×16.9oz

When it comes to maintaining the vibrancy and health of blonde or gray hair, I’ve found that the Luseta Purple Shampoo and Conditioner Set is a standout choice. The formula is specifically crafted for color-treated hair, making it a perfect companion for anyone who wants to keep their locks looking fresh and radiant. With 16.9 oz of product in each bottle, it offers a generous amount that ensures I can enjoy the benefits for quite some time.

The first feature that caught my attention is the color brightening aspect of this shampoo and conditioner set. The neutral formula is designed to eliminate brassy and yellow tones that often plague blondes and gray-haired individuals. Having dealt with unwanted brassiness in the past, I can confidently say that a product that targets this issue is a game-changer. This feature not only helps enhance the beauty of my hair but also boosts my confidence, knowing I can flaunt my color without worrying about its vibrancy fading.

Another key benefit is the gentle yet effective cleaning and repairing abilities of the shampoo. It not only cleans my hair without stripping its natural oils but also repairs split ends, which is a common concern for those with curly and damaged hair. I appreciate that the shampoo manages to clean my hair thoroughly while still being kind to it. This dual-action approach is essential for anyone looking to maintain healthy hair while also addressing color maintenance.

The conditioner complements the shampoo perfectly by promoting glossiness and providing protection against heat and environmental damage. For someone like me who often styles my hair with heat tools, having a product that safeguards against potential damage is invaluable. The added shine that I get from using the conditioner makes my hair look healthier and more vibrant, which is something I always strive for.

One of the most reassuring aspects of the Luseta products is their commitment to being safe and gentle. Being sulfate-free, paraben-free, and gluten-free means I can use them without worrying about harsh chemicals damaging my hair or irritating my scalp. The pH balance of the shampoo (5.5 – 6.5) and conditioner (4.5 – 5.5) is also a thoughtful touch, ensuring that my hair stays healthy and well-nourished. This dedication to safe ingredients truly sets Luseta apart in a crowded market.

Finally, the salon-quality assurance that comes with this set is a significant selling point for me. Knowing that I can achieve professional-level results at home is incredibly satisfying. I no longer have to spend a fortune at the salon to maintain my blonde or gray hair; with the Luseta Purple Shampoo and Conditioner, I can achieve similar results in the comfort of my home.

if you’re someone who has blonde or gray hair and is looking for a reliable shampoo and conditioner that not only protects your color but also enhances its vibrancy and health, I highly recommend giving the Luseta Purple Shampoo and Conditioner Set a try. The thoughtful formulation and commitment to safety make it a worthwhile investment for anyone serious about hair care.

Product Feature	Details
Color Brightening	Eliminates brassy and yellow tones in blonde and gray hair
Clean and Repair	Gently cleans while repairing split ends
Protect Hair	Promotes glossiness and protects against heat damage
Safe Products	Sulfate-free, paraben-free, gluten-free; pH balanced
Color Safe	Salon quality safe for color-treated hair

Overall, investing in the Luseta Purple Shampoo and Conditioner Set could be one of the best decisions I make for my hair this year. It’s a high-quality product that truly delivers on its promises.

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Why Purple Shampoo for Colored Hair is Essential for Me

As someone who loves experimenting with hair color, I’ve discovered that maintaining vibrant hues can be quite a challenge. That’s where purple shampoo comes in. I’ve found that it works wonders for my colored hair, especially when it comes to combating brassiness. The violet pigments in the shampoo neutralize unwanted yellow and orange tones, helping me keep my blonde or highlighted hair looking fresh and salon-finished. I can’t tell you how many compliments I’ve received since incorporating it into my routine!

Another reason I swear by purple shampoo is its ability to enhance shine. My colored hair often feels dull, especially after a few weeks post-dye. Using purple shampoo not only brightens my color but also adds a healthy luster. I love how it makes my hair feel revitalized and full of life. Plus, it’s so easy to incorporate into my washing routine—I just use it once a week, and it makes a noticeable difference!

Lastly, I appreciate that purple shampoo helps extend the life of my color treatment. Instead of fading quickly and requiring frequent touch-ups, my hair stays vibrant longer. This not only saves me time and money but also reduces the damage from constant coloring. Overall, purple shampoo

Buying Guide: Purple Shampoo for Colored Hair

Understanding Purple Shampoo

When I first heard about purple shampoo, I was curious about its purpose. Purple shampoo is specifically designed for colored hair, particularly for those with blonde, gray, or highlighted hair. The purple pigments in the shampoo work to neutralize brassy tones and maintain a vibrant, fresh look. I quickly discovered that this product is essential for anyone looking to keep their hair color looking its best.

Identifying Your Hair Type

Before purchasing purple shampoo, I took a moment to assess my hair type. My hair texture and color significantly influenced my choice. For instance, if you have fine hair, you may prefer a lighter formula, while those with thick or coarse hair might benefit from a more moisturizing option. Knowing your hair type helps narrow down the choices available.

Consider Your Hair Color

I learned that my hair color plays a crucial role in selecting the right purple shampoo. If you have blonde or silver hair, the right shampoo can enhance your color and keep it looking bright. For those with brunette hair who have highlights, a purple shampoo can help tone down any unwanted brassiness. Understanding my hair color helped me find a product that specifically catered to my needs.

Ingredients Matter

I always check the ingredients list before buying any hair product, and purple shampoo is no exception. Look for nourishing ingredients that can help maintain hair health, such as oils and proteins. I prefer products free from sulfates and parabens, as these can strip color and moisture from my hair. Reading the labels ensures I choose a product that benefits my hair rather than harms it.

Frequency of Use

When I first started using purple shampoo, I had to figure out how often to use it. For me, moderation is key. Using it once a week helps maintain my hair color without over-toning. However, I found that some people may need to use it more or less frequently, depending on their hair’s specific needs. It’s essential to find a routine that works for you.

Price vs. Quality

I’ve found that price does not always determine the quality of purple shampoo. While some high-end brands offer luxurious formulations, there are also affordable options that work just as effectively. I recommend balancing my budget with the quality I desire, ensuring I invest in a product that delivers results without breaking the bank.

Customer Reviews and Recommendations

Before making my purchase, I always browse through customer reviews. Hearing about other people’s experiences helped me gauge the effectiveness of various products. I look for feedback on how well the shampoo neutralizes brassiness and whether it leaves the hair feeling healthy and soft. Recommendations from friends or beauty professionals can also provide valuable insights.

Final Thoughts

Buying purple shampoo for colored hair can be a straightforward process if you know what to look for. By understanding my hair type, color, and ingredient preferences, I can find a product that keeps my hair looking vibrant and healthy. Taking the time to read reviews and consider my needs ensures I make an informed choice. Happy shopping!

Author Profile

Joseph Roberts

Hi, I’m Joseph Roberts though you might know me better through my work at The NYDAG Group. For over twenty years, I’ve immersed myself in the insurance and financial services industry, helping individuals, families, and businesses navigate everything from tax planning to complex risk strategies. I founded The NYDAG Group in Vernon, New York, as a full-service accounting and insurance firm designed to make financial clarity and reliable coverage accessible to all.

That’s why, starting in 2025, I began writing a new kind of blog, one focused on personal product analysis and first-hand usage reviews. After spending years helping clients make informed financial decisions, I realized how much the same principles apply to everyday purchases. My blog now bridges those worlds: offering clear, experience-based insight into products that people use every day whether it's insurance tools, financial software, or lifestyle essentials.

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